Limited monthly availability — spots are reserved by market

For Top-Producing Real Estate Agents

Generate an Extra $100K+ in GCI From YouTube With Just 2 Hours of Filming a Month

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Darren Kriz · Founder, Effluince · 148K Subscribers · No pitch. Just the system.
Speed

We work with a limited number of agents at a time. Apply to see if your market is available.

1,000+
Long-form videos produced
25M+
Views across client channels
150K
Subscribers on Darren's channel
7 yrs
Mastering YouTube in real estate

This is for you if

You're Ready to Build Something That Compounds.

You've built a real business. Now it's time to build the brand that matches it.

Client results
Real agents. Real outcomes.
No ad spend.
Tommy Jordan · Palm Springs
$5.2M
Buyer closed — sourced entirely from YouTube. No cold call, no referral, no ad.
Tommy had posted for five years without a channel strategy that could be found or trusted. We rebuilt the topics, titles, thumbnails, and conversion path. Within 30 days, a buyer watched multiple videos and reached out ready to work with him.
Tommy’s results
Tommy’s experience
Tommy Jordan
Palm Springs · @TommyJordanRE · 12.8K Subscribers
"He now gets 3 qualified inbound buyer leads every single day from YouTube alone."
Eddie Fallah · Los Angeles
7 days
Listing in escrow — one week after the cinematic tour went live on YouTube.
The buyer was searching Santa Monica—not Mar Vista. But the title earned the search, the thumbnail earned the click, and the tour made the home feel worth seeing. He reached out, toured the property, and the listing entered escrow seven days after the video went live.
Eddie Fallah — 41K views, >100x performance, 1 month
41K views · 1 month · 2.27K subscribers · >100× performance multiplier
Eddie Fallah — real client message
Eddie Fallah
Los Angeles · Agent
"The guy said I wasn't even looking in Mar Vista — I wanted Santa Monica. But I saw the house on YouTube and had to see it."
What We Produce

Every video is a permanent asset.
This is what your channel looks like when we run it.

See If Your Market Qualifies

No pitch. No pressure. If it's not the right fit, we'll tell you straight.

Proof of work

Thumbnails that stop the scroll —
and channels that compound.

$5,800,000 House Tour
The Beach — Eddie Fallah
$2,800,000 House Tour
I'd Move Here — Neighborhood Guide
Better Than Hotels — Palm Springs
Where To Live — Neighborhood Rankings
$5,495,000 Luxury Estate
Secret Spot — Clayton Wolfe

These are real thumbnails from real channels we've built. Titles engineered to rank. Thumbnails engineered to get clicked. This is the difference between 43 views and 30,000.

Why most real estate YouTube channels never build a business

It usually is not a consistency problem. It is a system problem.

01

The wrong content strategy.

Random uploads and short listing walkthroughs do not build search demand—or make you the person buyers remember when it is time to move.

02

The wrong packaging.

If the title and thumbnail do not earn the click, YouTube never gets enough signal to put your expertise in front of the right people.

03

No path to an appointment.

Views do not become business by accident. Each video needs a clear next step that turns trust into a conversation with the right client.

The good news: every part of that system can be built.

The opportunity is still wide open
Most markets haven't been
claimed yet. Including yours.

Only 9% of agents post consistently on YouTube. In most markets — even competitive ones like Los Angeles, Scottsdale, and the Conejo Valley — there is no dominant agent channel. No one owns the search results. No one is the name that comes up when a buyer types in the neighborhood they want to move to.

That is not a problem. That is an opening. The agents who build now will compound for years. The ones who wait will be playing catch-up against someone who didn't.

51%
of homebuyers use YouTube as their #1 search destination before contacting an agent
9%
of agents post consistently — meaning 91% of your market is wide open right now
403%
more inquiries for listings with video vs. those without — not a reel, a real video
Who this is built for
This is not for agents
just getting started.

This is built for agents already doing six figures in commission who are ready to stop chasing every deal and become the most recognized agent in their market.

  • You're actively selling and want to scale what's already working
  • You know buyers research online long before they call — you want to be what they find
  • You want inbound leads, not another cold outreach strategy
  • You're ready to invest in a system that compounds over time, not a one-time campaign

"Buyers are spending 20, 25, 30 minutes on YouTube deciding which agent they trust before they ever pick up the phone. The question is whether they find you — or the agent who got there first."

Darren Kriz · Founder, Effluince
90 days from now

Imagine opening your phone to a message from a buyer who found your video on YouTube — and already trusts you.

They listened to your local expertise. They watched your property tours. They spent 40 minutes with you on screen before they ever reached out. By the time they call, they already know they want to work with you. You didn't chase them. You didn't pay for them. Your channel did the work while you slept.

01
A library of evergreen videos ranking in your market — bringing in organic buyers and sellers on autopilot, long after they were posted
02
Homeowners reaching out to ask if you can showcase their listing or neighborhood — your channel becoming a magnet for listing opportunities
03
The most recognized agent in your market — the name that comes up when anyone searches your city, your neighborhood, your niche
Darren Kriz
@DarrenKriz · 150K Subscribers
I did it. Then I built a team to do it for you.
I'm not a coach. I'm not a guru.
I just know YouTube better than anyone in this space.

I started in real estate the hard way — 50,000 cold calls, 10,000 door knocks. I knew the future was online, so I picked up a camera, studied the algorithm obsessively, and posted every week for seven years without missing a beat.

Over 1,000 long-form videos produced. 25 million views. 150,000 subscribers on my main channel alone. I'm not a real estate coach. I'm not a guru with a course. I'm just someone who spent seven years obsessively figuring out YouTube in the real estate space — what titles get found, what thumbnails get clicked, what formats build the kind of trust that turns a viewer into a client. You're great at selling. That's your lane. YouTube is mine. I built the infrastructure so you don't have to figure any of it out.

I called it Effluince — short for Effortless Influence. Because that's exactly what it is: the infrastructure to build real influence in your market without it consuming your life. Every client gets the full team and the full system I wish existed when I started. Not advice. Not templates. Not a course. A team that runs it for you.

1,000+
Videos produced
25M+
Long-form views
150K
Subscribers
7 yrs
Platform mastery
Your dedicated team
You don't hire a freelancer.
You get a full team in a group chat.

From day one, you're added to a private group chat with your full team — already trained, already coordinating. You see every edit and every decision in real time. Nothing goes live without your approval.

01
Video editors
Multiple editors trained on our exact style — cinematic pacing built for watch time and trust.
02
Thumbnail designer
Every thumbnail is researched and designed to stop the scroll. Click-through rate is everything on YouTube.
03
Channel manager
Handles uploads, SEO, descriptions, and scheduling. Everything goes live correctly, every time.
04
Operations manager
Keeps the entire workflow on schedule. Deadlines met. Nothing falls through the cracks.
05
Script writer
Your videos are scripted to generate leads — not views. Every word moves a buyer or seller toward you.
06
Creative strategist
Tells you exactly what videos to make and what titles to use — based on what's working in your market right now.

Your only job is to show up on camera when we tell you to. We figure out what to film, how to frame it, what to say, and how to make it generate leads.

Every client gets a private team chat from day one — you see every edit before it goes live. Plus a monthly strategy call with Darren to review performance, adjust direction, and plan what's coming next.

The Effortless Influence Performance Commitment

$100K+ In Additional GCI From YouTube Within 12 Months.
Or We Work For Free Until You Get There.

You're not buying videos. You're installing another client acquisition channel into your business.

Your Job

~2 Hours of Filming / Month

Show up. Be the expert. Serve your clients.

Our Job

Everything Else

PlanStrategy, research, and scripts.
ProduceEditing, titles, and thumbnails.
ConvertPublishing, CTAs, landing page, and attribution.

Follow the agreed system and implementation requirements. If you do not generate $100K+ in qualifying additional GCI attributable to YouTube within your first 12 months—as defined in your agreement—we will continue managing the system at no management fee until you get there.

Common questions
The things agents ask
before they apply.
"I tried video before and it didn't work."
You didn't have a strategist telling you which titles get found, a thumbnail designer making people actually click, or a script writer making sure leads come out the other end. You had a camera and a hope. Those are completely different things.
"I don't have time for this."
About 30 minutes every other week on camera — you record a talking-head video based on our complete script, drop the footage in the group chat, and we handle everything from there. That's your time commitment. The team does the rest.
"I've worked with agencies before and been burned."
Most agencies sell you on strategy and leave you to execute it. We don't advise — we build. You're not getting a consultant with a deck and a monthly check-in. You're getting a full team that handles everything: scripting, editing, thumbnails, SEO, uploads, and strategy. We're accountable to the output, not the advice. If the videos aren't performing, that's on us to fix — not on you to figure out.
"How long until I see results?"
Tommy's $5.2M buyer came within 30 days. Eddie's listing was in escrow in a week. That said — give yourself 90 days. YouTube's algorithm needs time to understand your audience and your market. Agents who commit to three months are the ones who see it compound into something real. We'd rather tell you that upfront than oversell you on overnight results.
Check availability
We take on a limited number
of new clients each month.

We work with a limited number of agents at a time to keep quality high. If you're a fit, we'll confirm on the call — no pitch, no pressure. Just a real conversation about whether this makes sense for your business.

Before we talk, I'll review your application and look at your market. You'll know within the first two minutes of the call whether this is the right fit.

  • We walk through exactly what we'd build for your channel
  • You ask every question you have — no pressure, no pitch deck
  • 30 minutes. That's it.

Limited spots each month · We'll review your application within 24 hours

Your next client is already on YouTube.

The question is whether they find you — or the agent in your market who built this first.

Limited spots each month · We'll review your application within 24 hours

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