For Real Estate Agents Closing $10M+ / Year

Get 100,000 Organic Views
Or We Work for Free Until You Do

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Darren Kriz · Founder, Effluince · 148K Subscribers
Speed

Grow your audience, build authority in your market, and create more opportunities for business.

300M+
Organic views across Darren’s brands & client content
1,000+
Long-form videos produced
37
Transactions from YouTube for one client

Featured Client Case Study · Tommy Jordan

37 Transactions From YouTube

~$40M in sales volume · 12 months

Tommy Jordan turned organic content into a real client-acquisition channel while filming roughly two hours per month. The channel did not replace the business he had built—it gave the right people a way to find him, spend time with him, and reach out ready to talk.

~2 hrs

Filming per month

$5.2M

One buyer sourced from YouTube

The proof behind the offer
Organic attention is the milestone.
Business is the goal.

These are client-specific results, not promises of future performance. Outcomes vary with market conditions, content, execution, and platform response.

Tommy Jordan · Palm Springs
37 transactions
~$40M in sales volume from YouTube over 12 months.
Tommy had posted for five years without a channel strategy that could be found or trusted. We rebuilt the topics, titles, thumbnails, and conversion path. One example: a $5.2M buyer watched multiple videos and reached out ready to work with him.
Tommy’s results
Tommy’s experience
Tommy Jordan
Palm Springs · @TommyJordanRE · 12.8K Subscribers
"He now gets 3 qualified inbound buyer leads every single day from YouTube alone."
Eddie Fallah · Los Angeles
7 days
Listing in escrow — one week after the cinematic tour went live on YouTube.
The buyer was searching Santa Monica—not Mar Vista. But the title earned the search, the thumbnail earned the click, and the tour made the home feel worth seeing. He reached out, toured the property, and the listing entered escrow seven days after the video went live.
Eddie Fallah — 41K views, >100x performance, 1 month
41K views · 1 month · 2.27K subscribers · >100× performance multiplier
Eddie Fallah — real client message
Eddie Fallah
Los Angeles · Agent
"The guy said I wasn't even looking in Mar Vista — I wanted Santa Monica. But I saw the house on YouTube and had to see it."
Selected client work

Cinematic content that earns attention
and makes your expertise memorable.

See If You Qualify

See the channel, content, and conversion system we would build for your business.

Proof of work

Thumbnails that stop the scroll —
and channels that compound

$5,800,000 House Tour
The Beach — Eddie Fallah
$2,800,000 House Tour
I'd Move Here — Neighborhood Guide
Better Than Hotels — Palm Springs
Where To Live — Neighborhood Rankings
$5,495,000 Luxury Estate
Secret Spot — Clayton Wolfe

These are real thumbnails from real channels we've built. Titles engineered to rank. Thumbnails engineered to get clicked. This is the difference between 43 views and 30,000.

The Effortless Influence System

Position. Capture.
Package. Compound.

Not a generic posting schedule. A repeatable system built around your business to turn your expertise into content people want to watch—and give that attention a path back to your business.

PositionDefine the lane, audience, and content series worth becoming known for.
CaptureKnow exactly what to film and why—without content becoming another full-time job.
PackagePut strategy, packaging, publishing, and conversion paths around the raw material.
CompoundTrack what earns conversations, double down, and improve the system over time.

The result: more of the right people know who you are before you ever speak.

Who this is built for
Built for agents who already
have a real business.

You have already proven you can sell real estate. Now the goal is to build an organic presence that compounds alongside the business you have already created.

  • Build consistent organic attention
  • Become a trusted expert in your market
  • Turn attention into inbound opportunities

"The objective is not to become an influencer. It is to become the agent people already know when they are ready to have a real estate conversation."

Darren Kriz · Founder, Effluince
Darren Kriz in Los Angeles
Built from years of creating organic content
Built from what actually works
in real estate content.

After thousands of pieces of content and hundreds of millions of organic views, Darren built Effluince to turn what actually works into a repeatable organic content model for real estate businesses.

The work is not about posting more. It is about knowing which stories earn attention, which packaging earns the click, and how to turn trust into a real conversation.

1,000+
Videos produced
300M+
Organic views
150K
Subscribers
7 yrs
Platform mastery
What our team builds around you
Make the system
easy to run.

The Effortless Influence System is the strategy. This is the support behind it—so content moves forward without becoming another full-time job for you.

01
Content Direction
Turn your goals and expertise into a clear lane, repeatable series, and filming priorities.
02
Filming Support
Get the ideas, structure, scripts, and feedback that make it clear what to capture—and why.
03
Production & Publishing
Put a content team around the raw material to package, edit, and publish work people want to watch.
04
Conversion & Iteration
Give attention a clear next step, then use the response to make smarter decisions moving forward.

Built for your business, not a template.

Some clients want our team deeply involved in execution. Others have people in place and want us to build the strategy and system alongside them. We’ll determine the right structure on the call.

The 100K Organic Views Commitment

100,000 cumulative organic views
Or we work for free until you do

Our goal is simple: get the qualifying content included in your program to 100,000 cumulative organic views—and build the attention, trust, and inbound opportunities that make the milestone matter.

The milestone

100,000

Qualifying cumulative organic views across the platforms and content included in your program.

The commitment

We keep working.

At no additional service feeUntil the view threshold is reached.
Defined up frontPlatforms, content, measurement, and requirements are documented before we begin.

Subject to the filming, approval, and implementation requirements in your agreement. Qualifying platforms, included content, cumulative view measurement, and the services that continue without additional fees are defined before we begin. This is a view-performance commitment, not a guarantee of transactions or revenue.

Common questions
The details agents ask
before they apply.
What counts toward 100,000 views?
Qualifying cumulative organic views across the approved platforms and content included in your program, which can include YouTube, Instagram, TikTok, Facebook, and other relevant channels. The exact accounts, content, and measurement method are defined in your agreement before we begin.
Is this only YouTube?
No. YouTube is an important part of the strategy, but the offer is built around organic content. Depending on your business, distribution can include YouTube, Instagram, Facebook, TikTok, and other relevant platforms.
What happens if I don’t reach 100,000 views?
If you have followed the agreed implementation requirements and have not reached the threshold by the end of the initial paid engagement, we continue the agreed service at no additional service fee until the threshold is reached.
Does 100,000 views guarantee transactions or revenue?
No. Views are the measurable performance commitment. The content is designed to generate attention, trust, and inbound opportunities, but we do not guarantee a specific number of transactions or revenue.
How much time will this take me?
It depends on how we structure the engagement. Some clients want our team deeply involved in execution; others implement alongside us with an existing team. We will determine the right structure on the call.
Do I need an existing channel or professional equipment?
No. We assess the right starting point for your business. The strategy is built around the expertise, resources, and content assets you already have, then the program defines what is needed next.
Your strategy call
Come ready to talk about
where you want to take the business.

This is a focused 30–45 minute strategy call with Darren or the Effluince team. We start with where you are, where you want to go, and what is keeping organic content from becoming a real acquisition channel today.

Then we will show you how the Effortless Influence System would look for your business. If there is a fit, you will walk through the scope, investment, and next steps.

  • Your current business, goals, and why organic content matters now
  • The channel strategy, content mix, and conversion path we would build
  • How the team works, what the engagement includes, and the investment

Complete the application first · Strategy calls typically run 30–45 minutes

Ready to build an organic
content system that gets seen?

Start with a short application. We’ll learn where you want to take the business and show you the right path forward.

Applications reviewed by the Effluince team